WW: Retention is the New Recruitment: Using Stay Interviews to Better Market and Brand Your District

Who?
Dr. Dale Fisher
Assistant Supt. for HR
Deerfield SD 109

What?
This presentation is rooted in an action research project recently completed and defended through the eHCLE program. Resulting from that work was the finding that stay interviews can emerge as your strongest marketing and branding tool! These conversations foster retention and engagement and serve as a testament to the district's commitment to its core brand.